FADE is a conceptual denim brand created for a Supply Chain Management class project at Savannah College of Art and Design. Developed focusing on product development and strategic planning. Created a comprehensive target market analysis, researched inspiration companies, and built a line plan and placement plan. Utilized Techpacker to develop detailed product specifications and cost sheets to ensure budget accuracy and analyzed potential distributors to inform distribution strategy. The project's focus was global sourcing and brand development.
